The Strategy Workshop

Crafting Your Next Step - Together.

A new education consultancy needed a fun branding suite.

The Strategy Workshop logo imposed over a whiteboard


There has been a long standing relationship of great work and collaboration between Nicole of The Strategy Workshop and Karpus Works. Nicole has worked for various large education technology clients and decided to strike out on her own. We jumped at the chance to craft a strong brand for a dynamic strategist.

The main mark is a queen chess piece, composed of 5 different elements. The 5 different elements represent the 5 p’s of Mintzberg’s strategy - Plan, Ploy, Pattern, Position and Perspective.

What we've achieved

1. Strategic Discovery

2. A full brand exploratory

3. Brand Guidelines

4. Pattern Design

5. Brand Usage

Three variations of The Strategy Workshop logo
The Strategy Workshop Logos

 The Strategy Workshop letterhead design.
The Strategy Workshop Letterhead

 The Strategy Workshop Powerpoint Presentation Design Deck
Presentation Deck
Signage for  The Strategy Workshop - Crafting your next step together - framed and on a wall.
 The Strategy Workshop pattern design - alternating colors of coral and white queen chess pieces.
Pattern Design 1
Another The Strategy Workshop pattern design.
Pattern Design 2
 The Strategy Workshop logo mocked up on a navy baseball cap.

Related Work

All Work

GreenCup Digital

Web Design, Branding, Print Design, Infographic Design


Print Design, Infographic Design, Web Design

Find out how we can help.